Capture website activity and build a smarter recruitment experience

See what your prospective students care about, then act on it instantly. Track every visit across your website, so you know what’s working and then reach out.

Get insights behind every click, visit, and conversion

Deepen your understanding of prospective students

See students full journey, including what pages they visit.

Better timing, better results

Engage students right when they take action.

Smarter reporting and optimization

Attribute website activity directly to conversions, so you know what’s working and what’s not.

Every visit, click, and interaction organized in one place so you can connect more intelligently with every student.

When a student clicks with you, reach out

Respond in real-time. Smart automations alert recruiters and trigger instant follow-up on student interest.

Coordinated messaging across every channel, for every student

Create hyper-targeted campaigns across channels. Combine site and event tracking with engagement scores to reach students with more personalized recruitment.

Everything you need to understand, reach, and win over prospective students

Simple setup

Coordinate your campaigns across email, SMS, WhatsApp, print, social, and web channels.

Custom event tracking

Build sophisticated and adaptable marketing workflows with split and branching paths.

Stealth student identification

Make sure each email lands when your audience is most likely to engage.

Abandoned forms

Get valuable insights into your email campaign performance, with actionable next steps.

Engagement tagging

Send the right message at the perfect moment based on student characteristic, stage, or behavior.

Capture repeat visitors

Set goals as students advance in the enrollment journey to trigger the next best action.